Luxe Botanics

A botanic skincare line scientifically formulated to allow nature to nurture your skin.


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Wellness. Where’s the Science?

What do you think of when you hear the word “wellness”?

You might envision your weekend nature hikes, morning meditation or daily golden milk latte. Maybe wellness is simply reclining on the couch and shutting off your phone. Or you might think of wellness as a total hoax (i.e. you don’t believe in seven-day green juice cleanses to “detox” your body and you’ll never understand the health claims behind vaginal jade eggs). [1]

Chances are you’re somewhere in between. Whatever side of the spectrum you skew towards, there’s one thing we can likely all agree on: wellness does not imply science.

With that said, in honour of World Science Day, we wanted to look more closely at the importance of science in the pursuit of wellness.

The Looming Problem With Wellness

More and more, the wellness industry is being scrutinized and criticized[2] by both health experts and consumers. That’s because the industry is increasingly making health claims, including those that are far-fetched (some are more subtle and others are even valid, making these claims more confusing than ever to the layperson).

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Once upon a time many of the wellness practices popular today were considered fringe customs of unconventional groups (e.g. “hippies”) but these days, wellness trends—from kale juice and herbal supplements to flower essences and crystals—have become the cool kid on the block. Even your most skeptical friend has probably tried bone broth or a cocktail infused with activated charcoal.

But let’s take a step back and ask: What exactly is wellness? And should it be brushed off?

According to the Merriam-Webster dictionary, wellness is “the quality or state of being in good health especially as an actively sought goal.”

And that’s a great goal.

The challenge is when wellness companies say their products will make changes like eliminate inflammation, cure depression or balance hormones when there is minimal or zero evidence to show it. We believe wellness should be approached with a scientific eye as you actively seek your wellness goals, whether that’s more energy, a happier mood or heathier skin.

How Wellness Can Be Achieved Through Skin Care – and Science

At Luxe Botanics, we rely on our core botanicals, Marula, Kigelia africana and Camu camu, to drive the efficacy of our formulas, undoubtedly drawing from nature to achieve positive visible changes.

But we don’t believe natural always equates to efficacy. Quality skin care begins—and ends—with science.

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A science-backed approach is one of the founding tenets of Luxe Botanics. (Our founder Jené Roestorf is a biotechnologist, so science naturally flows in her veins!). This is why our core botanicals and other beneficial ingredients we incorporate into our skin care are only those that have been extensively studied or proven—not to mention sustainable, certified organic and wild harvested whenever possible.

It is a promise to ourselves—and you —to maintain the highest standards when it comes to the scientific merit of our ingredients. But that doesn’t mean we aren’t all about wellness, too.

Wellness is the pursuit of feeling healthy. And we believe wellness is a means of self-care. One way to practice self-care and achieve wellness is investing and committing to a skincare ritual.

A skin care ritual is all about nurturing yourself in ways to feel more positive and relaxed inside and out, and nourishing the largest organ of your body by feeding it with nutrients that have demonstrated efficacy.

For us, wellness and science to go hand in hand. Because wellness isn’t achievable unless the tools you use are actually effective. This is what we aim to deliver at Luxe Botanics, and that is our promise to you.

Happy World Science Day!

 

Naturally yours,

The Luxe Botanics Team

 

 

[1] https://www.bbc.com/news/world-us-canada-45426332

[2] https://www.nytimes.com/2018/08/01/style/wellness-industrial-complex.html?hp&action=click&pgtype=Homepage&clickSource=wide-thumb&module=mini-moth&region=top-stories-below&WT.nav=top-stories-below&utm_source=Full+Newsletter&utm_campaign=51486451ea-

 

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The Mindful Beauty Series: Meet Beverly Fink

The Secret Diary of a Mindful Beauty

 
At the dawn of the supermodel there was Beverly Fink, make-up artist to the stars.
With a collective 40 years in TV, print and 36 magazine covers under her belt, Beverly is synonymous with the likes Cindy Crawford, Niki Taylor and Claudia Schiffer to name a few.

 
Her career reads like a fashion week fairytale, full of the glitz and glamour one would expect, but in 2010 after decades of working in the industry, Beverly was diagnosed with chronic autoimmune and inflammatory condition. She puts this down to her hectic work lifestyle and the effects of being exposed to excessive amounts of personal care products over the years.

 
Now at the tender age of 73 (and the looks of a woman 20 years younger) life is just beginning where Beverly has evolved into an educator of clean beauty, a consultant for the terminally ill and continues her work as green makeup artist to help women make better, healthier choices.

 
Introducing to you the formidable Beverly Fink….

 

What one word best describes you? 

I asked a dear dear friend to describe me in one word, she said “Inspiring” – I liked it and am going with it!

What’s your superpower? And your weakness? (because we’re all human) 

Perfectionism; It’s my superhuman power because it drives me to continue to push, grow, expand … but it can double as my weakness too, because it causes me to have very high expectations, especially of myself and others. No one is Perfect!  So I do suffer with this

A moment that has defined you most in life? 

My renaissance as a person, through transitions in my personal life, health challenges, and new directions in my career, they have all lead me to reinventing myself and putting focus on helping others and myself.  Whether it be through spiritual quotes I’m feeling from my heart, expressing the importance of having a healthier lifestyle, meditation, a plant based diet and trying to stay strong.

Your go to feel good ritual? 

Sound bowl and gong healing Meditation with Luchi Estevez. The vibrational energy helps me mentally, physically and to be more centered in Love.

Your greatest passion? 

It was fashion at one time. I lived for it. However, now it’s extending love, positivity and smiles to people I meet everyday and a kind word that will brighten someone’s day. I get high on happiness.

Who do you admire most and why? 

Audrey Hepburn. I loved her movies as a teen especially Breakfast at Tiffany’s. She was very influential to me. To see how Audrey grew older gracefully, privately with her family away from the limelight. Not to mention being a Humanitarian, and an icon for style.

Tell us something about yourself not many people know 

I am confident and yet insecure … I am a blend of both.

What keeps you awake at night? 

Social media keeps me up way past my bedtime.

In the past you’ve said, ‘If I can save one woman from going through the health issues I’ve been through, it’s worth it’, and you now work with women who have breast cancer. Tell us more about this and the positive impact you’ve seen on these women? 

I work with  women with breast cancer, helping them feel beautiful and good about themselves by teaching and demonstrating makeup lessons and tips so they can make healthier choices with non toxic beauty. I also have life changing health issues so I must concentrate on myself to have some quality of life. It is a full time job now to take care of myself with many chronic illnesses, and trying to look the best I can.

You look incredible. A true testament to looking and feeling as good as you can every day. What’s working for you? 

Thank you! What works for me is alkaline water, great organic skincare, a plant-based diet,  lots of yummy serums to make my dry skin glow and rehydrate. Cleansing before bed no matter how tired I feel … and my mediations.

In your career heyday clean beauty didn’t exist. Are you seeing perceptions change and green beauty looks being increasingly curated on the catwalk? 

To be honest not as much on the catwalk because you need stronger pigmented makeup and there are only a handful that I know of that have color lines made for runway. But behind the scenes you are hearing of more and more runway models who are most conscious of what is being put on their skin and wanting healthier options. Clothes and makeup in general are getting more sustainable, but we still have a way to go!  The attention and intention is there and evolving.

Makeup artist, brand ambassador, green beauty advocate and now consultant for terminally ill women. What’s been your biggest transformation? 

Each of them of been equally transformative. All these colorful, moving and humbling chapters have left ever-lasting impressions into the blueprint of my life. Being a woman in the fashion and make-up industry back in the 80’s and 90’s was exhilarating, powerful and glamorous. But incredibly hard work. It was a very jet-set lifestyle one in which I got to experience major accomplishments in my profession and meet some of my favorite icons in fashion and photography, but there comes a time when you want more quality of life, not so much quantity. After taking time off to care for my mother, many changes happened in my life, a refocus of what was most important. I gained patience and inner strength.

We like to think of ourselves as explorers and love to discover the unknown. What’s been the biggest adventure you’ve been on or are yet do? 

I have wonderful memories of Europe. Something that stands out specifically is when my parents took me to the Canadian Rockies in my 30s and they said “someday you will thank us”, and I do now, even though I’m a city girl.  For my next adventure I would love a spiritual retreat.

If you were a Luxe Botanics botanical, which one would you be? 

Marula oil! It works well with my dry sensitive skin and also helps with my inflammation. I also like my skin to be plump with a serious glow.

 
Thanks for brightening our day Beverly. Mission accomplished!

 
Naturally yours,

The Luxe Botanics Team


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Luxe Botanics: Approved Brand Of A Night For Green Beauty

One night. One incredible community. Good green fun.

Luxe Botanics is honoured to be approved as an official brand of A Night For Green Beauty.

Created in 2012 by Victoria Fantauzzi, co-founder of La Bella Figura Beauty, ANFGB is a celebration for the people creating green beauty and all lovers of safe, beautifully created personal care products.

On August 2, 2018 at 7pm EST a community of pioneering green beauty creators will unite online for a night focused on fresh ideas and education, showcasing why green beauty matters and the finest green and natural products directly to thousands of excited fans.

Follow us and our fellow green founders for the party of the year @anightforgreenbeauty, @luxebotanics and #ANFGB18 on Instagram

For the full brand line-up and exclusive #ANFGB18 offers visit A Night For Green Beauty’s brand page here.

 

What does it take to be ANFGB approved?

– Non-toxic INCI
– Product efficacy
– Company integrity
– Lovely packaging
– Mindful mindset
– Safe
– Quality ingredients that benefit people and the environment

 

What can you expect from Luxe Botanics?

At Luxe Botanics we’ll be celebrating our first ANFGB with IG tutorials from our Founder Jené, tribe only giveaways and IG stories where we’ll be exclusively sharing new innovation ideas with the chance to comment on what you’d like to see from us next.

Specific skincare concerns? DM us at @luxebotanics on IG and we’ll be on hand with advice on the best ritual for you.

To mark the night, we’ll also be offering 50% off our Award Winning serums (Marula and Kigelia) with any purchase of one full price. Use the code #ANFGB18 and be part of beauty activism giving back to local communities in Africa. (1% of serum sales also go towards The Clean Ribbon, supporting research into the safety of personal care products).

And for those new to the tribe, the first 40 who sign up for our newsletter at www.luxebotanics.com will receive complimentary samples of the Luxe Botanics range (US only).

Offers valid from August 2nd 7:00pm until August 3rd 11:59pm EST.

See you soon. We can’t wait to welcome you to the tribe!

Naturally yours,

 

The Luxe Botanics Team


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Face Yoga for Natural, Healthy Skin

Om shanti shanti shanti.

(That’s Sanskrit for peace for human kind, peace for all living and non-living beings, peace for the universe and peace for each and every thing in the whole cosmic world). But you knew that already didn’t you?

Yes, today is International Yoga Day and it would be amiss if we didn’t acknowledge this ancient practice that has stretched to the farthest reaches of the globe. Like what we did there?

And for good reason too. Yoga is known to improve strength, flexibility, balance and to boost physical and mental wellbeing. More than that, there are numerous studies which suggest regular practice can be beneficial for those with high blood pressure, heart disease, aches and pains, depression and stress.

As a pretty clued up bunch, we know by now that healthy body = healthy skin and to achieve this state of equilibrium this is dependent on the inside out as it is outside in. It comes as no surprise then that a clinical trial published in JAMA Dermatology earlier this year discovered that facial yoga can indeed rejuvenate the appearance of skin. [1]

But what’s the science behind this? Just as yoga helps to improve the strength, flexibility and balance of your body, the same can be said for your skin. Regular facial exercises are thought to induce underlying muscle growth helping to tighten connections, fill out spaces that hollow over time and create greater fullness in the cheeks.

Participants in the study aged 40-65 years were tutored on 32 facial yoga exercises which they  practised for 30 minutes daily over eight weeks. From nine weeks to 20 they then reduced this to practicing every other day.

Great news right? The answer to healthy skin and it’s non-toxic and totally free! But for most of us, a 30 minute work-out can be challenging at the best of times let alone a work out just for our face.

  1. For those in a rush, check out three of BYRDIE’s recommended facial exercises here for plumper skin. [2] Move over downward dog. Fish lips, kiss face and the whistler are the moves of the moment.
  2. Or for those who like how we roll, check out our earlier blog on facial rolling to reduce under eye darkness, decrease puffiness and improve circulation to illuminate the skin.
  3. And we haven’t forgotten all you overachievers out there who want to go straight to the source. For your purists, Happy Face Yoga (which was used in the study) offers that full facial work out. [3]

Peace out tribe!

 

The Luxe Botanics Team

 

[1]https://jamanetwork.com/journals/jamadermatology/article-abstract/2666801?redirect=true

[2] https://www.byrdie.co.uk/facial-exercise/slide3

[3] http://www.happyfaceyoga.com/


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The Mindful Beauty Series: Meet the Men Behind Clean Beauty Mart

Bonjour! Today we’re rather aptly celebrating all the great men in our life. Introducing Laurent and Julien, two thirds of the dynamic (and French if you hadn’t guessed) trio behind Clean Beauty Mart, LA’s newest clean beauty destination.

After attending Indie Beauty Expo LA 2017, meeting fellow indie beauty founders and finding a common need, what was intended as a reception area for OliverLaurent hair salon in Beverly Hills soon became a haven for clean beauty retail. Not even a year later, Clean Beauty Mart has opened two more stores in Laguna Beach and Mexico City (where third founder Oliver was born) with plans to expand across LA.

First and foremost hair stylists to the stars,  the self confessed newbies to the clean beauty scene are modest to a fault, but if their clientele are anything to go by (ahem Tom Ford and George Clooney to name a few) these tastemakers are destined to go far. The trio have struck a real chord with the community as they impart their newly found wisdom, creating a hub for those curious to discover the cleanest and most effective new brands.

Curious to find out more? Read on…

What one word best describes you?

Laurent: Motivated

Julien: Gregarious. I strongly enjoy interacting with people.

What’s your superpower? And your weakness? (because we’re all human)

Laurent: My personality. I am very social and bubbly and just a people person. I love people! My weakness would be my ambition to always want more and that can also, believe it or not, be my biggest weakness.

Julien: My superpower would be like Laurent, my personality and also the fact that I always try to be helpful to anyone in any manner I can. My biggest fault or weakness would be my impatience or impulsivity! It doesn’t show at first, but I am really trying hard to manage this better, and so far it’s been working.

A moment that has defined you most in life?

Laurent: My decision to move to America and pursue a career that I was passionate about, but at the same time, I had to make the decision to leave my country France.

Julien: When I met my wife because it meant leaving France for the USA. But it has been a really exciting journey and I do not regret it at all.

Your go to feel good ritual?

Laurent: Golf. Hitting a few balls always makes me feel good out on the course.

Julien: A simple nap! lol, when you’re a kid you never want to take one, but once you’re a grown-up, you wish you’d have time to take more. (laughs)

Your greatest passion?

Laurent: My passion is food! Who doesn’t love food? Not only do I love food but I am passionate about cooking. (laughs)

Julien: Traveling, hiking the outdoors. I really love all that you can do when traveling, the people you can meet, the food you can try and discover as well as learning about new cultures. It helps you become someone better!

Who do you admire most and why?

Laurent: I have great admiration for the late Bruno Pittini. He was my inspiration to be a hairstylist.

Julien: It may appear simple, but I’d say my parents because they worked hard all their life to provide for me and my brothers.

Tell us something about yourself not many people know (shhhh, we can keep a secret!)

Laurent: Something not a lot of people know about me is that I love the outdoors and enjoy four wheel driving on mountains.

Julien: Umm. That’s pretty difficult since I am kind of an open book and don’t keep many secrets. I’d say that I would really  love to have a “zen” retreat, like at a Tibetan temple or on a desert island (or almost desert!), with no technology around. A simple life.

What keeps you awake at night?

Laurent: At night after a day at the office when I am home and relaxed, I get to sit back relax and rethink my day. What changes should and shouldn’t be made. I am most creative at night and that’s when most of my greatest ideas have come to me.

Julien: I sleep pretty easily, but sometimes it happens that I wake up suddenly thinking of something. I then take the time to note it anywhere I can to remember it.

You opened the doors to Clean Beauty Mart only on October 2017. Each store is about building a community and is a place learn about clean beauty. What’s the greatest lesson you’ve learnt from the community in return?

Laurent: What I have learned from the community of Clean Beauty Mart is most of my clients are very passionate about products and the ingredients in them. It was amazing for me to see how many people were so informed and knowledgeable about the products.

Julien: Surprisingly, more people than I thought are looking for cleaner products. Since working with them in that regards, I have learnt a lot about a different way of life, way simpler and closer to Mother Nature. And I am trying my best to change my lifestyle closer to that because I strongly believe it will better myself.

You are totally into the science behind skincare (men after our own hearts!). You take pride in screening ingredients using only the cleanest and most effective products. During your fact-finding quest what was the most fascinating thing you uncovered?

Laurent: I was blown away by all of the natural ingredients that formulated such great products that not only smelled good but felt good.

Julien: I personally think that the simpler the ingredients are, the better the product will be. The textures are extremely pleasant, and we don’t get a headache from reading the ingredients lists.

Hairdressers, entrepreneurs, clean beauty community activists. What have been your biggest transformations?

Laurent: My biggest transformation has been creating Clean Beauty Mart.

Julien: Working in the Beauty industry. I am pretty new to it! I previously worked in many other sectors, but working in this particular and exciting industry has been my biggest transformation.

You’re all about experiences which is why you’ve set up a facial room in your stores. At your salon OliverLaurent you also allow customers to try products stocked at Clean Beauty Mart. What’s the best experience that you received from a brand?

Laurent: The best experiences are created by the those who love what they sell and stand by it. The people that believe and are excited about their products makes me excited.

Julien: All experiences will be different as each brand has its own story or has developed rituals of their own, but they all have one common point; the passion. And this is what we all love at Clean Beauty Mart, being able to share and transmit this passion towards cleaner and safer beauty for all.

We like to think of ourselves as explorers and love to discover the unknown. What’s been the biggest adventure you’ve been on or are yet do?

Laurent: It has always been on my list of adventures to climb Machu PIcchu. That will be my next adventure.

Julien: I love traveling the world, meeting new cultures and discovering new places. One of my biggest adventures into the unknown was a 2 month trip to China where most of the unplanned trips way outside the biggest cities you could find people speaking English! One more would be South America.

If you were a Luxe Botanics botanical, which one would you be?

Laurent: If I were a Luxe Botanics Botanical I would be one of the Marula Collection.

Julien: I think I’d be a Marula Hydrating Serum.

 

Happy Fathers Day to  all you dads out there!

Naturally yours,

 

The Luxe Botanics Team

LB Marula Flat Lay 3

 

 


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Ancient Latin American Superfoods

C’mon, we’re going on a trip.  Next stop: the Latin America.

What’s got us packing our bags you might be wondering? Well, Latin America is kind of a who’s who of the superfood and nutrients world.  It could also be called “favorite smoothie ingredients ground zero”… But that doesn’t have quite the same ring.

Ancient Latin American Suerpfoods_6

From maca to chia seeds, yucca to açaí, cacao to lucuma, it’s really strength to strength down there. But on this adventure, we’re headed deep into the Amazon for one thing in particular. In search of what?  None other than the superfood superstar Camu camu.

This little berry is packing quite a powerful fruit punch.  Camu camu is both an extremely stable source of Vitamin C (watch out, Kakadu plum) and one of the highest, broad spectrum antioxidants on the planet (your move, goji berries).  Yep, nice combo ¹.

But it doesn’t stop there.  Camu camu is also packed with minerals and amino acids.  Flavonoids and ellagic acid act to neutralize free radicals.  It’s also anti-fungal and anti-bacterial which, particularly in tandem with it’s high levels of Vitamin C, help to boost the immune system.  Nature’s total package ².

Ancient Latin American Suerpfoods_2

It’s no wonder then that Camu camu has been used for hundreds of years and prized by Amazonian Indians as a highly nutritious food source, medicinal remedy and longevity elixir.  Yep, understandable. 

Our Camu camu comes from deep within the Amazon jungle and is organically grown and extracted from the berry of the Camu camu tree (Myrciaria dubia).  But that’s just the beginning. Allow us to illuminate you.

And, of course, illuminate your skin as well.  We like to think of Camu camu as the ultimate skin brightener.  You can use it to even out skin tone and repair even damage caused by environmental stress. Thanks antioxidants.  All those anti-inflammatory properties means it diminishes imperfections and calms irritations.

We’re absolutely loving this botanical. And camu blame us?

Our Camu camu range has a strong supporting cast of ingredients ranging from avocado, jojoba and grape seed oil which nourish, revive and rejuvenate the complexion, to damascus rose water to calm, soothe irritation and quell imperfections.  Each of the ingredients in this all star line up works synergistically to enhance Camu camu’s properties. As they say, teamwork makes the dream work.

Speaking of teamwork, you could head down to Latin America.  You definitely could. But we’ve kind of got that part covered.  It’s a tough gig, but someone’s gotta do it.

Instead, save on airfare.  All you need to do is sit back, relax and enjoy nature’s brightening powerhouse.  Breathe in the natural, earthy-floral scents and create a mindful space for relaxation to enjoy your illuminating moment.  You can even let your mind wander and imagine you’re deep in the Amazon jungle. Hey, we’re full of illuminating ideas.

LB_Illuminate Camu Collection_White Bk_2

ILLUMINATE: CAMU Collection

Additional Sources:

http://www.scielo.br/scielo.php?script=sci_arttext&pid=S0103-50532016001001838

http://article.sapub.org/10.5923.j.fph.20130301.05.html

 


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The Importance of Creating a Skincare Ritual

What does your skincare ritual look like? 

Ok, we’ll be honest with you, this is sort of a trick question.  You might not have a skincare ritual.  Not yet.

It’s ok, we understand.  Life gets cluttered, our brains get cluttered, our inboxes get cluttered.  The thought of stopping to reassess the nuances of your beauty routine – or start one – when you’re so busy you just left your car keys in the fridge might seem indulgent.  But here’s the real kicker… that’s exactly WHY you should have a beauty ritual.  Relax, we’ve got your back.  And your front in this case.

Once upon a time, this whole thing didn’t seem like a far-fetched notion.  From Mary Queen of Scots swearing by wine baths (One might wonder if her version of a bubble bath was filled with sparkling wine…) to Cleopatra’s milk and honey facials, beauty rituals have been around for a while.  And why mess with a good thing?

Setting aside some specific time for yourself might seem crazy (Here’s the thing- it’s not).  But this habit is grounded in self-love and a commitment to your own wellness.  Friendly reminder: It’s not vanity, it’s sanity.

A wellness ritual is a commitment to a practice and to ourselves.  It’s a hands-on, purposeful experience.  When we create a skincare ritual, it is about pausing to be present, to align (or maybe realign) with our feminine self and nourishing ourselves in ways that are much more than skin-deep.

Cue the “But wait, there’s more” moment… There’s tons of research out there pointing to the positive effects of ritual and the power of intention as not only useful for our mental wellbeing, but for the healing effects on our physical bodies.[1]

It’s easy to make excuses about how there’s not enough time to take care of ourselves.  But prioritize a positive skincare ritual… is it any different than eating well, meditating, going to the gym… you get our drift. It is stress reducing and confidence boosting.[2]

So are you now ready to create a skincare ritual of your own? Great! How you ritual is up to you!  It’s a good old different strokes for different folks situation. It’s about tuning into what you’re feeling in that moment.  Go on, picture it… the feel good sensations of massaging a facial oil into your skin, the spritz of a mist refreshing your mind and soul…  Feel free to let out a relaxed exhale now. Ahhhhh!

We are all capable of building a habit around tuning into our body and slowing down for a few minutes each day (pinky swear).  Stopping to honour your wellbeing and mindfully pause is the ultimate form of self-respect. Feeling better might just, in turn, allow you to be more productive, keep stress at bay and give more freely to others.  Now that is totally worth celebrating.

So, go forth and love yourself silly.  To all you beautiful women out there- celebrate you, celebrate one another, celebrate your community, celebrate Mary Queen of Scots and Cleopatra.  To us, every day is Women’s Day.

 

Naturally yours,

The Luxe Botanics Team

 

[1] https://www.ncbi.nlm.nih.gov/pmc/articles/PMC3004979/

[2] https://www.ncbi.nlm.nih.gov/pubmed/18596974